My name's Sam Freeman and I'm a professional arts marketeer as well as an occasional writer, director, storyteller and stand up comedian.

In 2001 I started working as an Usher at the Stephen Joseph Theatre in Scarborough. In 2003 I moved to York and was part of York Theatre Royal's front of house, box office and then marketing teams, developing my skills and working on productions. In 2009 I was co-Artistic Director of York's inaugural TakeOver Festival before moving to Liverpool to become Marketing Manager of Unity Theatre. After six years at Unity which included rebranding, new websites, directing and, on one occasion, performing, I moved to Wales' Theatr Clwyd as Director of Marketing & Communications.

In theatre I've written three and directed six  shows while my wildly unsuccessful comedy career peaked in 2015 being booed off in the final of a competition. Since that raucous night I've performed two solo shows to a cumulative audience of 32 people, gigged with Gary Delaney, Tom Stade and Tudur Owen and currently run Theatr Clwyd's Comedy Club successfully and Chester's Commo Comedy Club much less so.

Latest Posts

Tour Autopsy: Every Little Hope You Ever Dreamed (But Didn’t Want To Mention)

A Slightly Long Pre-Amble I've been writing notes for this blog for a little while - that's unusual - usually…
Read More

Tour Blog – Part 10 (Lancaster)

Audience: 32 (ish) Technical: Really great – I had the brilliant Jos (closely supervised by the amazing Katy) doing his first ever…
Read More

Tour Blog – Part 9 (Wigan)

Audience: 9 Technical: Really great - a very different space to all the others with a high stage - a little adjustment…
Read More

Tour Blog – Part 8 (Cardiff)

Audience: 25 (Thu), 7 (Fri) & 7 (Sat) Technical: Really lovely again. Dan's a bit of a genius - really reassuring, knowledgeable…
Read More

Tour Blog – Part 7 (Huddersfield)

Audience: 13 (Tues) & 9 (Weds - but thank you to the LBT staff for coming along!) Technical: Utter legends. Both technicians…
Read More

Tour Blog – Part 6 (Aberystwyth)

Audience: 8 Technical: Paul the technician was great. By far the best dressed technician I've ever seen. Black shirt, black braces, black…
Read More

Tour Blog – Part 5 (Wolverhampton)

Audience: 5 (of which 2 were staff, to whom I am eternally grateful. Technical: Amazing. Genuinely brilliant, supportive. It was such a…
Read More

Tour Blog – Part 4 (York)

Audience: 38 Technical: Again really good - Nathan was brilliant - it's a very simple show and we simplified it even more…
Read More