Category: Marketing

AMA Reflection

I’m back from nearly three days in Birmingham at the annual Arts Marketing Association conference where 650 marketers and fundraisers from around the country gathered to talk about curiosity, or, more specifically, how to remain, or stay, curious. It was an interesting conference that I have mixed feelings about, but, more on that later, first […]

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The Art Of Being Liked

****BEWARE: this blog is (vaguely) about arts marketing **** Two things happened today which both pushed me to think about popularity. Firstly I was sat with some members of an unnamed theatre marketing team (not mine) talking about our philosophies on consultancy, arts marketing and running a theatre. Secondly I received an e-mail from our […]

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